Basic Info
Adam Armbruster
Business Sales / Television Advertising consultant / Author
Latest Review · All Reviews (3)
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One of the most valuable insights learned from Adam was helping us understand the true cost and reach of broadcast Television advertising versus cable advertising.
-Claude Ward General Manager Famous Tate Appliance & Bedding Centers
Adam has put into perspective the importance of singular message marketing, and provided a guided blueprint for our success"
And I do mean it ... Cheers,
-Danny Z President, CH Auto Group
Adam defined & re-defined my marketing message with incredible effectiveness & success.
-Joseph Laub, President of Laub and Laub Law Firm
A new way to look, and a new way to increase business! FOR LESS....
As Adam works with many advertisers and TV markets around the country he has always been able to see what is working best ahead of the curve.
Adam was able to bring to the table ideas that worked great for other people in an industry and customize a solution for my marketing needs that really moved the needle. Adam's resources are endless. If I am going into a new market I always call Adam first to get the inside scoop.
-Mike McKeel, VP HRC Medical
Adam listened to our needs in the marketplace and not only offered a solution, but insisted on facilitating a conference to get buy-in and commitments from all partnerships"
"He followed through to ensure we were able to secure the sale"
-Scott South, President K Hovnanian - Orlando
Adam, you and the firm have been a tremendous help just through the brainstorming. Through talking it out we come up with the “ Low Price Guarantee” statement. One of the best ideas and money savers for The Great American Home Store has been the consolidation of the spot placements Wednesday through Saturday morning, and the two-15 seconds spots for every one-30 second spot. A difference maker.
-Ron Becker, President Great American Furniture
I had been looking for an effective way to add TV to my marketing strategy. You presented me with the 15-second bookend strategy that integrated well, is cost effective and has added great depth to my marketing plan. -Scott Fink, President National Hyundai Dealer Council
Adam, you assisted us in the development of our “tiebreaker”;
We created the Baierl Smart Programs for new & used vehicle purchases – basically, they
are extended warranty & customer friendly features above & beyond the norm. This has
been key is establishing more reasons to buy from Baierl plus positioning us
differently as a dealer that values the consumer investment. Reinforced our commitment to focus on Baierl.com as our online entry point for consumer interaction. We might have been ahead of you on this one but again, you confirmed our thinking that online could do the “heavy lifting” in the vast array of OEM incentives. Baierl.com has developed into a brand of its own. You also confirmed our thinking on the effectiveness of TV advertising omitting many elements of print, direct mail and other non-online tactics. While our philosophy is to buy “programming”, your concept of station isolation and ownership of a dominate time was most effective in our summer sales blitz.
-David Marangonni VP Baierl Automotive Group
Adam,
I wanted to thank you for your expertise and creative input in our messaging strategy session to develop the commercials for the launch of our first T.V. campaign here at Ackerman Security Systems. We have heard many positive comments on the spots, and the additional lead flow from the campaign has exceeded our expectations. We look forward to meeting again to develop the creative for additional spots as we continue the success of the launch.
-Jim Callahan President Ackerman Security Systems
Adam Armbruster is as savvy a marketer as anyone I've encountered in the last 20 years. Utilizing Adam's strategies we generated over 40% of our total annual volume in 2010 from TV, our first full year of broadcast advertising! Adam is the real deal!" Adam, I'm sorry, but you're more than a "one line" guy. lol
Les Brown
President
RAAMCO Home Solutions
Client Quotes
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Bio
Adam has consulted thousands of regional and national clients including; QVC, Midas, RC Wiley (Berkshire Hathaway owned), McDonald's, PeaPod On-Line Grocery, Choice Brand Hotels, Modell's Sporting Goods and many more.
His business experience transforms organizations by turning traditional media marketing and advertising myths into profit realities.
His special focus is on issues of how to create a winning message, an effective media plan, and an overall umbrella theme to a clients advertising plan.
"Adver-Timing" is a proven concept developed by our firm that makes ad dollars really hit home thereby growing sales." -Adam Armbruster
Adams presentation shifts business leaders out of the advertising world as it used to exist, and into the media world as it moves today.
He has delivered more than 10,000 presentations to a combined audience of more than 500,000 business people in 42 US states. His clients describe his entertaining presentations as; "thought provoking", "insightful" and "inspiring" and a "difference maker".
Armbrusters' success is driven by his ability to identify areas of untapped potential within the advertising budget, develop the right message to deliver to a new customers, and then zero-base advertising plan to create maximum new customer counts and profits.
This unique combination of experiences makes Adam one of the most sought after keynote speakers on the topic of effective marketing methods and how to make money from advertising.
Adam is a unique, high energy inspiring consultant and corporate speaker whose ideas and experiences are changing the face of the business world.
Videos
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Books
Categories
Advertising,
Business,
Keynote,
Management,
Marketing,
Media and Journalism,
Motivational,
Peak Performance,
Sales,
Florida,
Influence and Persuasion,
Men,
United States
Links
Reviews (3)
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One of the most valuable insights learned from Adam was helping us understand the true cost and reach of broadcast Television advertising versus cable advertising.
-Claude Ward General Manager Famous Tate Appliance & Bedding Centers
Adam has put into perspective the importance of singular message marketing, and provided a guided blueprint for our success"
And I do mean it ... Cheers,
-Danny Z President, CH Auto Group
Adam defined & re-defined my marketing message with incredible effectiveness & success.
-Joseph Laub, President of Laub and Laub Law Firm
A new way to look, and a new way to increase business! FOR LESS....
As Adam works with many advertisers and TV markets around the country he has always been able to see what is working best ahead of the curve.
Adam was able to bring to the table ideas that worked great for other people in an industry and customize a solution for my marketing needs that really moved the needle. Adam's resources are endless. If I am going into a new market I always call Adam first to get the inside scoop.
-Mike McKeel, VP HRC Medical
Adam listened to our needs in the marketplace and not only offered a solution, but insisted on facilitating a conference to get buy-in and commitments from all partnerships"
"He followed through to ensure we were able to secure the sale"
-Scott South, President K Hovnanian - Orlando
Adam, you and the firm have been a tremendous help just through the brainstorming. Through talking it out we come up with the “ Low Price Guarantee” statement. One of the best ideas and money savers for The Great American Home Store has been the consolidation of the spot placements Wednesday through Saturday morning, and the two-15 seconds spots for every one-30 second spot. A difference maker.
-Ron Becker, President Great American Furniture
I had been looking for an effective way to add TV to my marketing strategy. You presented me with the 15-second bookend strategy that integrated well, is cost effective and has added great depth to my marketing plan. -Scott Fink, President National Hyundai Dealer Council
Adam, you assisted us in the development of our “tiebreaker”;
We created the Baierl Smart Programs for new & used vehicle purchases – basically, they
are extended warranty & customer friendly features above & beyond the norm. This has
been key is establishing more reasons to buy from Baierl plus positioning us
differently as a dealer that values the consumer investment. Reinforced our commitment to focus on Baierl.com as our online entry point for consumer interaction. We might have been ahead of you on this one but again, you confirmed our thinking that online could do the “heavy lifting” in the vast array of OEM incentives. Baierl.com has developed into a brand of its own. You also confirmed our thinking on the effectiveness of TV advertising omitting many elements of print, direct mail and other non-online tactics. While our philosophy is to buy “programming”, your concept of station isolation and ownership of a dominate time was most effective in our summer sales blitz.
-David Marangonni VP Baierl Automotive Group
Adam,
I wanted to thank you for your expertise and creative input in our messaging strategy session to develop the commercials for the launch of our first T.V. campaign here at Ackerman Security Systems. We have heard many positive comments on the spots, and the additional lead flow from the campaign has exceeded our expectations. We look forward to meeting again to develop the creative for additional spots as we continue the success of the launch.
-Jim Callahan President Ackerman Security Systems
Adam Armbruster is as savvy a marketer as anyone I've encountered in the last 20 years. Utilizing Adam's strategies we generated over 40% of our total annual volume in 2010 from TV, our first full year of broadcast advertising! Adam is the real deal!" Adam, I'm sorry, but you're more than a "one line" guy. lol
Les Brown
President
RAAMCO Home Solutions
Client Quotes
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“Adam has been instrumental in increasing revenue for my station and for myself. Advertising clients who have properly followed his recommendations have seen an incredible increase in results and, most importantly, an increase in net profits. He brings an extensive amount of value to every business to which I have introduced him. His expertise and attention is priceless.” February 2, 2011
Estelle Lee, Account Executive, WSB-TV
was with another company when working with Adam at Eckstein, Summers, Armbruster & Co.
“Adam produces results, period. His program, properly implemented at the station level will drive revenue. His base of knowledge, contacts and references makes him an expert at finding solutions for advertising clients.” November 11, 2010
Top qualities: Great Results, Personable, Expert
Mike Pumo,
hired Adam as a Business Consultant in 2008, and hired Adam more than once
“Adam brings value into every meeting. His media expertise and concern for every client's success is impressive. And, to top it all off, his enthusiasm is contagious!!” September 13, 2010
Inga Pfaffman, Account Manager, WFLA-TV News Channel 8
was with another company when working with Adam at Eckstein, Summers, Armbruster & Co.
“I have had the privilege of knowing Adam for more than two decades. I worked with him at WGAL in Lancaster, and he was one of the best account executives I have ever worked with. For Adam, the customer's needs always came first.
Adam went on to do great things at ABC, and then joined Eckstein Summers. I had brought in Eckstein Summers to help our sales efforts at WETM in Elmira, and requested that Adam be assigned to us. He was instrumental in helping our sales team improve.
Adam is one of the foremost experts in his field, and understands the issues facing today's television sales team. I hope I will get the chance again to work with him, and I give him my highest recommendation” September 11, 2010
Top qualities: Great Results, Personable, Expert
Jim Berman,
hired Adam as a Business Consultant in 2001
“Adam guides our advertisers on how to achieve maximum revenue for their businesses by utilizing TV/Internet/Mobile opportunities. His expertise and knowledge of specific business categories benefits our clients and our sales force. He is a key team player and an an asset to any sales organization.” September 11, 2010
Top qualities: Great Results, Personable, Expert
Dan Prudhomme,
hired Adam as a Business Consultant in 2007
“Adam provided creative and effective retail sales concepts for my new business clients at WBTV (CBS) in Charlotte, NC. Adam was able to establish instant rapport with clients and he has proven success stories across a variety of business categories. I would recommend Adam to other sales professionals who are seeking a media sales consultant.” September 9, 2010
Top qualities: Great Results, Expert, Creative
Barry Roach,
hired Adam as a Business Consultant in 2005, and hired Adam more than once
“Adam has a tremendous grasp of solving problems for businesses. His proven techniques and top level sales skills have created a significant revenue stream for us.” September 9, 2010
Top qualities: Great Results, Expert, Creative
John Schueler,
hired Adam as a Business Consultant in 2008, and hired Adam more than once
“What can you say about Adam Armbruster that will give it justice as to what he can do for a company? Its hard to express in words how much of an impact he can make for not only a client but for a TV station. While working with Adam directly in Charleston, SC at WCSC we had many successes at many different levels. With Adams leadership and guidance we successfully helped take a good sized Toyota dealership to the dominate #1 in the market by following his plan directly. Adam works directly with the client to make sure there needs are met, he is always there at anytime to take 5 minutes to help with any questions or concerns that come up and always thinks outside the box. I learned a ton of sales strategies from him and use his marketing plan now 4 years later everyday with clients that I work with daily. Adam is an asset to anyone that works with him, he will help take a business to the next level and will help any TV station he works with reach goals that they never thought possible...
David Schroeder
Account Executive WTVT FOX 13 Tampa, Florida” September 9, 2010
David Schroeder, Account Executive, WCSC
worked directly with Adam at Eckstein, Summers, Armbruster & Co.
“I've worked with Adam for almost 3 years and have found him to be extremely effective helping garner new revenue for our station. Adam brings expertise in several business categories with key contacts from around the country whose opinions and ideas resonate with prospects in their business category. In addition, I've found Adam to deliver exactly what he promises and only promise what he can deliver. I'm looking forward to many combined projects in the future with Adam.” September 9, 2010
Top qualities: Great Results, Expert, Creative
Dave Parker,
hired Adam as a Business Consultant in 2007
“I have been on several calls and listened to Adam present to prospective clients many many times. Adam is thorough, knowledgeable, very personable, HIGHLY effective at what he does and has a very creative mind. Adam is a first class individual whom I would highly recommend to ANYONE.” September 9, 2010
Top qualities: Great Results, Expert, High Integrity
Ian Hunter,
hired Adam as a Business Consultant in 2008, and hired Adam more than once
“Adam is truly a "Marketing GO Getter" who understands how to bring results oriented marketing programs to large corporate companies. He wins over clients by using his professional attitude and skill of empathy. We look forward to a continued mutual beneficial relationship in the future.” September 9, 2010
Top qualities: Great Results, Personable, Expert
Mark Overstreet,
hired Adam as a Business Consultant in 2008
Clients
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Great ideas about how to make money from advertising.
How to create results and how to fix my message to a customer.
April 2010 Las Vegas,NV
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