Jeff Fisher (Author|Designer)

Branding, career, design and promotion expertise; and a bit of clowning around

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Latest Review · All Reviews (3)
Thumb Jeff's presentation, Why Pay for It When You Can Get It for Free?, was excellent. He presented thought-provoking insights with just the right amount of humor, along with a heavy dose of expertise.
2009 HOW Design Conference
Neil Tortorella
Bio

Jeff Fisher, author of Identity Crisis!: 50 Redesigns that Transformed Stale Identities into Successful Brands (HOW Books, 2007), is the Engineer of Creative Identity for the Portland-based firm Jeff Fisher LogoMotives. A 32-year graphic design veteran, he has been honored with over 600 regional, national and international design awards and is featured in over 140 books about logos, the design business, and small business marketing. His first book, The Savvy Designer's Guide to Success: Ideas and tactics for a killer career, was released in 2004 and has been reissued as a PDF on CD. Other books are currently in the works.

Fisher serves on the HOW Magazine Board of Advisors, the HOW Design Conference Advisory Council and the Art Institute of Portland Professional Advisory Council. The designer also writes for HOW Magazine, other industry publications, and many webzines and blogs. He often teaches courses, seminars and workshops on design, branding, marketing and social networking.

In addition, Fisher is a nationally-recognized speaker, making numerous presentations each year to design organizations, design schools, universities and business groups. "Graphic Design USA" magazine named Jeff Fisher one of its design industry People to Watch for 2009. He is also Portland Rose Festival Character Clown Corps member Toots Caboose.

A sixth-generation Oregonian, he lives in Portland with his partner, Ed Cunningham.


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Categories
Business, Career & Work, Graphics Design, Marketing, Networking, Social Media, Technology and New Media, Visual Design, Branding, Online Social Networking, Oregon, Portland, United States
Reviews (3)
Thumb Jeff's presentation, Why Pay for It When You Can Get It for Free?, was excellent. He presented thought-provoking insights with just the right amount of humor, along with a heavy dose of expertise.
2009 HOW Design Conference
Neil Tortorella
Thumb The content that he presented was extremely helpful for me and my new design business, and he presented everything in an engaging and easy to understand presentation. Plus, Jeff has been very accessible with any questions I've had since via linkedin, email and twitter. You can really tell that he enjoys teaching, presenting and sharing the wide range of information that he's an expert in.
2009 HOW Design Conference in Austin, Texas
Tad Dobbs · Creative Squall
Thumb Jeff has a lot of experience on graphic design, has great charisma and can talk for hours. He's open for questions and has always a question and a story to answer.
Summer 2010 at CEDIM. Monterrey, Mexico
jorge paez · Monobrauw

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